Tradeshow Display Design

Tradeshow Display Design

I really enjoy designing displays and exhibits for tradeshows. This particular display was designed to showcase 9′ rolls of background paper. Since the background rolls are the staple product for this company, it only made sense to design a display that would make them the focal point. This display is always a crowd favorite at every tradeshow.

 

Tradeshow Display Design

Setting up the display for the first time. Working out all of the kinks. Since the display is designed to hold hundreds of pounds of paper rolls in an exhibition setting, it needed to be extremely stable. I decided to make it out of 1/4″ steel with a nice, heavy duty powder coated finish. The result was better than expected, and if I had to do it again, I would do it the exact same way. To make it a more versatile display, I opted to make three 6′ lengths. This allows the display to be used in more applications and configurations, but also makes it much easier to transport, store and set up.

Tradeshow Display design

Here is the display being used for the first time at the 2014 WPPI tradeshow. It was a packed booth the entire show, and the bold colorful display was attracting people from the other side of the room. I was very pleased seeing the reactions.

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